Notifications are a scarce resource. Each unnecessary ping trains operators to ignore the next one, including the gift you actually needed.
Info (log only), attention (desktop toast), interrupt (sound or phone). Most events belong in info. If everything is interrupt, you have no ladder.
Lead with the action: “Thank @user — Galaxy x1.” Do not lead with the product name of your monitoring app. The operator already knows which app buzzed.
Cap toasts per minute per room. Collapse repeats into “12 roses in 20s.” Humans cannot process a firehose and will blame the tool instead of the settings.
Personal phones need a night profile even if the desktop stays loud. Split channels so family devices are not on the same stream as ops.
If an alert type was never acted on in seven days, demote it. Notification design is maintenance, not a one-time toggle screen.